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LORI READER
With strong people skills and an education and background in advertising, public relations and printing sales, Lori brings her know-how and expertise, to SCB Marketing as a Client Services...
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CHERISE CZABAN
Helping businesses grow by providing a suite of marketing and promotional products and services that help them stand out in the Central Florida marketplace, as well as fostering connections in the...
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KATHLEEN RICH-NEW
Kathleen Rich-New is a speaker, trainer, author and executive coach. She has more than twenty five years of human resources experience with companies such as Apple, Nortel and Silicon Graphics....
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PAT PICORNELL
As a CERTIFIED FINANCIAL PLANNER professional and avid pilot, Pat Picornell realizes that some risks should and can be avoided with proper planning. She and her partners in the Sterling Wealth...
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PAT BELL
Pat Bell has been involved in the health care industry for over 40 years, having held various positions in companies ranging from independent practices to Fortune 500 firms. In 2003, after moving...
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PRUDENTIAL STERLING PROPERTIES
Barbara C. Wall and Nancy R.Taylor have one of the few, great success stories in real estate with over 30 years of owning Prudential Sterling Properties. Nancy and Barbara are “working brokers” with...
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Medical Marketing
No Longer an Anomaly, It’s Now the Norm Peter Drucker, the late business management guru once said, “Everybody has accepted by now that change is unavoidable. But that still implies that change is...
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Tips for Active Men’s Fitness
Making a home in sunny Florida offers us a wide array of outdoor activities throughout the year. Whether it is swimming, biking, running on the beach or playing basketball in a local park, our...
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Controlling Your Company’s Health Care Costs
What benefits do you offer?” Nearly every competitive business owner has been asked that question when attempting to attract high-caliber employees. No doubt, one of the biggest challenges of business...
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How to Prevent Identity Theft After You Die
Identity theft is one of the biggest threats plaguing our security, even after death. Thieves are taking advantage of vulnerable older residents and the indefensible deceased by accessing their...
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Workplace Wellness
Get Your Employees Moving by Karen Hufford If you change the lifestyle of your employees, overall they will be healthier and more motivated about life, leading to less absenteeism and more...
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The Leasing Equation
Options to Consider on Company Vehicles Over the years, one of the most frequent questions that I’ve been asked (other than, “Do I really have to pay the IRS?”) is whether to purchase or lease a...
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Using All the Tools in the Box
Understanding How You’re Wired to Think Ever heard the cliché: “To a hammer, every problem is a nail”? The author was identifying something that Daniel Kahneman, Noble Prize winner in economics, also...
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Cape Canaveral Hospital (CCH)
According to many locals, the impetus to build a beachside hospital came when a Cocoa Beach doctor, accompanying a mother in labor on the way to a hospital in Cocoa, had to wait for one of the draw...
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Always Dreaming, Always Showing Up
“When you use expectations to measure a dream’s success, you tie stones around your soul. Dreams may call for a leap of faith, but they set the soul soaring.” — Sarah Ban Breathnach Do you know...
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New Year’s Resolution #1
Inventory Your Intellectual Assets from 2013 The start of a new year is a natural time to plan for the future. It is an equally good time to reflect back on the past year’s accomplishments. Only by...
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A Lesson in Sales…
From a Mouse that Lives in a Castle One of the hardest questions to answer to a prospective new client is the dreaded, “How much does it cost?” This question can send chills down the spine of every...
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Growing in the Shadows of Giants
Brevard Zoo Fits the Niche Market On the surface, the growth and even the existence of Brevard Zoo seems to defy logic. Outside of the strength of our location, right off of I-95, not much about its...
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Paper Invasion
What to Keep and What to Shred Managing your record keeping system can be confusing. It is difficult to know what records to keep and for how long. We receive so much information that if we keep...
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Avoiding Performance Waste
What’s Robbing Effectiveness and Efficiency? In our efforts to become more “green,” we are often concerned with the waste that our companies produce, such as paper, material scrap, or even liquid and...
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